Boots

Beauty that moves with you

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We partnered with 3D specialists Tommy to create a high-impact out-of-home campaign for Boots, using the ribbon-format digital screens in the London Underground to deliver a striking, immersive brand moment. The design played with movement, depth, and flow — tailored specifically for the long, narrow canvas of the ribbon screens — turning a commuter corridor into a continuous, cinematic experience. Elegant beauty visuals stretched across the platform, wrapping passengers in motion and message.

We partnered with 3D specialists Tommy to create a high-impact out-of-home campaign for Boots, using the ribbon-format digital screens in the London Underground to deliver a striking, immersive brand moment. The design played with movement, depth, and flow — tailored specifically for the long, narrow canvas of the ribbon screens — turning a commuter corridor into a continuous, cinematic experience. Elegant beauty visuals stretched across the platform, wrapping passengers in motion and message.

We partnered with 3D specialists Tommy to create a high-impact out-of-home campaign for Boots, using the ribbon-format digital screens in the London Underground to deliver a striking, immersive brand moment. The design played with movement, depth, and flow — tailored specifically for the long, narrow canvas of the ribbon screens — turning a commuter corridor into a continuous, cinematic experience. Elegant beauty visuals stretched across the platform, wrapping passengers in motion and message.

Date:

2024

Client:

Global / Boots

Role:

Creative Direction

Concepting

Production

More works

Available for work and always looking for exciting projects

francis@fghdesign.co.uk

francis@fghdesign.co.uk

© 2025

Available for work and always looking for exciting projects

francis@fghdesign.co.uk

francis@fghdesign.co.uk

© 2025

Available for work and always looking for exciting projects

francis@fghdesign.co.uk

francis@fghdesign.co.uk

© 2025